Datavant Branding
After an industry-buzzing merger, Datavant needed to re-establish itself as a category leader in health data logistics. The brand’s mission to provide clear, usable, secure data to its customers informed the foundation for a new identity system. Vivid, focused color and crisp design behaviors cue the theme of clarity and simplicity. At Interbrand NY.
CREATIVE DIRECTION,
DESIGN, ART DIRECTION,
DESIGN, ART DIRECTION,
© 2022, MATTHEW EGAN